Strengthen your impact without watering down your words

The Copywriting Mama exists to make nailing the words in business easier so you can make seamless sales without sacrificing authenticity or personality.

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I'm Cassidy!

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Youtube University showed me that small business owners were shelling out a good chunk of change to those who could put their voice in writing that sells - later learned to be called “copywriting”. 

After 28 days of wingin’ it, in August of 2023, my first client found me and The Copywriting Mama was *officially* open for business. YEEHAW!!

The best part of my job is seeing overwhelmed mompreneurs go from dreading content creation to knowing exactly what to say and how to say it in a way that sells their stuff on their website, in their emails, with their social media posts.


Nothing beats results-driven copy that helps you convert eyes to buys without wasting precious time.

The thing is… even the most rock-solid offers do not sell themselves. No matter how well they fulfill their promise, they need to paint the picture in the language their ideal clients speak, which is easier said than done.

Since flicking the neon “welcome” sign on, my roster has grown to include birthworkers, coaches, educators, therapists, healthcare professionals, fitness experts, holistic wellness practitioners, real estate agents, authors, non-profits, marketing agencies and more.

Anyone who is determined to grow their business with messaging that doesn’t spare sass, storytelling, or a sense of humor is welcome here, so pull up a seat and book a disco call if that's you!

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grew up riding horses

went into the military at 17

spent 8 years as a registered dental assistant before becoming a mom

found Jesus, got saved in 2023 and baptized in 2024

motherhood rewired me and drove me to pursue self-employment

homebody and introverted by nature but I come outta my shell when it comes to the things I love (ADHD brain lol)

some of my not so surface level fun facts

It took trial, error, and the test of time to learn exactly how to go from making virtual buddies to making online sales but boy, was every mile trekked and mistake made worth it

Breaking molds while respecting traditions

Nothing beats writing results-driven copy that helps you convert eyes to buys without wasting precious time.

brand messaging blueprint

The only thing you'll need to guide the voice behind your future content, emails, web copy, digital products, and any other creatively written piece on behalf of your brand. 

i need this

website copywriting

An effective website that takes eyes and turns them into buys is more than just a pretty face. Hire me to write a website that sounds like you, but sells even better.

this is for me

email marketing

Whether you’ve built a hefty email list, or are just getting started, I can help you create an email marketing strategy that will nurture your new leads right into a sale when the offer is just right.  

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Your words, but better at getting people to say “HECK YES!”

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